We are the largest open source project in the Microsoft Ecosystem.
7.0M+ Downloads; Hundreds of thousands of sites; 1.0M+ Registered Members; 2200 Product Subscription Customers!
Bank of America, Time Warner, Aviva, SportsDirect, Department of Defense – DOD (over 160 web properties), Sears, etc.
We are renowned for helping organizations “manage content”. Why not also help them “manage communities”?
We have a million members registered on our online portal. A quarter million folks visit us online every single month. We serve a couple of million pages a month. We have real-life experience building and managing the largest open source community in the Microsoft ecosystem.
To communicate and engage with our community effectively … If we had decided to equip our web site with the existing latest & greatest online social tools in the market …
- We would have paid an arm and a leg for the software.
- We would have to maintain 2 different systems for managing content and community.
- We would need to integrate twice to our back-end systems.
- Our marketing professional would struggle to run marketing campaigns across our entire online property because it was powered by 2 different systems.
So, instead of subjecting ourselves to needless pain, we decided to build a social solution on DNN.
DNN Social … Why a social solution from DNN? What do we bring to the table that the market doesn’t offer today?
Content Management + Community Management With One Integrated System:
The market today offers best of breed content management solutions, and separately, best of breed social business solutions. In essence, if you want a best of breed killer online presence, you have to buy software from 2 vendors, install & maintain two disparate systems (one for content, and one for community/social), maintain two data silos, figure out how to integrate them at the front-end to give a similar or one-company look & feel to the market, and then do the much harder job of figuring out how to integrate them at their back-ends, and finally integrate each of them to your enterprise systems.
Is it possible to do the above? With unlimited time, unlimited $$$, and infinite patience – Sure, anything is possible. And, sure, you can expend a lot of time, $$$, and patience … and integrate two distinct & disparate software systems from two different vendors but make them ‘visually’ appear similar. And, sure, you can put lipstick on a pig. Our question was – Why do that, especially when it doesn’t serve your fundamental purpose well, i.e. making money OR having a high ROI ?
When you go to a super-market today, do you go to one building to ‘shop’; and yet another building to ‘talk’ to the store rep and your fellow customers? Are stores built that way? Do we have “integration passageways” between two buildings to shoot people in and out?
Why shouldn’t a company have a single fully integrated software system that helps a company manage both content and communities online? Why shouldn’t a company offer their users and customers one holistic immersive online experience? Why shouldn’t a company be able to manage their online strategy in a singular, holistic and effective manner?
What you have in the market today!
The DNN Social Approach!
DNN Social is designed so you can have a single, fully integrated software system that will help you manage both content and communities online. It will offer your customers and community members with a single holistic immersive online experience.
Request a demo